Experts is our highly selective cohort of agencies and freelancers who use Clay as their default outbound and workflow automation platform. We’ll support your growth through co-marketing across Clay’s distribution channels, finding you new clients, enterprise referral revenue, and a direct line to internal GTM Engineers.

Clay has helped over 150,000 teams (like Anthropic, ScaleAI, Notion, and Intercom) improve and consolidate their data enrichment, orchestrate their GTM tooling, and implement any growth idea across outbound, inbound, expansion and retention. There is ample demand for agency support across our community, so we’re building Experts.

Program Benefits

Benefits Product Experts Enterprise Partners
Co-Marketing 🟢 🟢
Website Page & Brand Assets 🟢 🟢
Referral Revenue 🟢 🟢
Beta feature access 🟢 🟢
Co-Branded Learn Resources 🟢 🟢
Assigned GTM Engineer 🟢
Client Sales Assists 🟢

Product Experts

Co-Marketing

Clay Social

Our social team will tell your story and showcase product expertise on Clay’s LinkedIn and YouTube. We’ll also place ads on your best performing content, provide production support, and help launching custom campaigns like sponsored giveaways.

Clay Webinars

Present Clay workflow’s, case studies, and implementation frameworks at our branded webinars (which average 500+ companies) — a fast way to create awareness and find new accounts.

Clay Blog

Author thought leadership for Clay’s blog (>20k monthly visits) through our Experts-only program, Publish with Clay.

Clay Newlsetter

Bi-monthly, we’ll highlight a different agency in our newsletter (>150k subscribers) through a 1:1 interview, written case study, and presentation of your impact.

Experts Marketplace & Brand Assets

Website Page

Your agency will have a custom page on clay.com/experts where new clients will be prompted to filter by budget, industry, and implementation specs so you get leads that match your ICP. You’ll also be able to showcase services, templates, and client testimonials.

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Experts Badge & Brand Assets